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23 pointers on how to attract the youth

The O.C. just published a 23 point list for brands wishing to attract the youth on Ruby Pseudo Wants a word. I picked out my four favorites:

    9. Don’t forget you’re still corporate.
    14. Don’t think for a minute that just because it’s funny we’ll like it.
    22. Keep it short and sweet. We’re terribly busy.
    23. Help us do things, we’ve got dreams

Find the whole list on the excellently authentic Ruby Pseudo Wants a word.

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