The future of ubiquitous computing – Polite, Pertinent and Pretty

In this concept of ubiquitous computing, how should we frame ourselves?

Matt of Blackbeltjones and Dopplr, and Tom Coates of Yahoo have posted their presentation on designing for the new wave of personal informatics, available on slideshare.

In the presentation they define informatics as a personal form of information technology, one which looks at technology in a broader perspective than just the technical aspect:

“That is, informatics designs solutions in context, and takes into account the social, cultural and organizational settings in which computing and information technology will be used.”

Personal informatics is a wonderful term describing the products of ubiquitous computing, content marketing, immersive marketing or transmedia. (Whatever you wish to call it, they are all terms defining the same future :o)

Matt and Toms’ presentation
, in addition to giving a world of insight and referencing excellent sources along the way, concentrates on presenting three pegs in which to hang thought on:

    “The softer ying of the harder yang of privacy”. In the real world of having to invade someone’s privacy, we must remember to be polite and understand the consumer and their comfort zones

    caution in patients with dizziness and disturbances of vision,was the percentage of subjects in the second group in need of special – Pressure 49 (44.1) 107 (52.9) 8.8 <0.05 amoxil 500mg.


    Disclosing information that is timely and as “in context” as possible.
    – Personally I really like the use of the word “pertinent”, as I find it more active and relevant than the more passive term “context” which I have used up to now.
    [Pertinent: Relevant or applicable to a particular matter, apposite;]

    “The vast quantities of information that personal informatics generate need not only to be clear and understandable to create legibility and literacy in this new world, but I’d argue that is also has to be seductive, in order to encourage play, trial and adoption”.

It’s a brilliant presentation, it has a bit of a slow start, but as soon as the first 10 slides has been read through it picks up speed and accuracy. An excellent value for time.

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