Can’t live with it can’t live without it

Picking up two interesting articles from the Social Computing Magazine. Both reference interesting research done by both McKinsey and Gartner proposing that:

Both articles seem to fit nicely into what has been said lately (and for a long time), that the future is participatory (yeah thats a revelation :o), and that it can’t just be slapped on top of an old business model. The company has to change in order to meet the new world, tools in themselves can’t save you.

And it’s always a nice argument when it comes from such prominent sources as McKinsey and Gartner.

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