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customer strategy

February 22 / Helge Tennø

Strategy needs experimentation

https://bisousmagazine.com/tom-ford A strategy is a theory about what the organization assumes the world looks like, which influence it thinks it can have on it leading to…

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February 19 / Helge Tennø

What thoughts do you wish to create?

https://ukesters.com/gatherings the language that you speak shapes the way that you think. And that gives you the opportunity to ask, “Why do I think the way…

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January 30 / Helge Tennø

You can’t measure customers the same way you measure channels

Lorazepam Buy Online A channel is context-less. It’s thin data. A human being is context rich, they are not only influenced by the situation they are in, but also their…

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July 8 / Helge Tennø

The system is the customer

Buy Ambien 5Mg Every time you choose a model like e.g. a business model canvas or a customer journey you are choosing which information is important to you…

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October 27 / Helge Tennø

What can we learn from previous transformations?

The digital transformation we are in right now is not our first technological transformation. In fact these transformations, or cycles happen every half century or…

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September 20 / Helge Tennø

The premium puzzle / this might be your future in five years

We are living in the age of mass individualization . No two people get the same Google search result, see the same products on amazon.com,…

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October 22 / Helge Tennø

The Current Model Of Management Is Holding Customers And Employees Hostage – And The Company Back

(Aerials is a conference on the next generation of management and companies. Designed and organized by Totem, Toronto . This is a summary of what…

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