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A company’s ability to engage and connect with people has to do with its imagination and not the product or product category. A couple of…
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If you are considering creating additional content for audience participation, it’s not necessarily the content itself that is most important but it’s shareability. Microsoft has…
We are as marketers and digital strategists to focused on the tools and arenas we want to be “on” rater than our job; to connect…
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According to the panelists Matt Jones of Dopplr and Jonathan MacDonald of Ogilvy at PSFK’s Good Idea Salon London, mobile is all about a patchwork…
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