In this three-part article I will try to explain the changes I’m seeing in the convergence of emerging digital communication, branding and business.
Read part 1 here. Read part 2 here. I’ve divided the future of digital, the way I see it,…

    In this two-part article I will try to explain the changes I’m seeing in the convergence of emerging digital communication, branding and business.
We try to place every advancement or innovation within the context of what we already know.
    “We look at the…

    “Marketing becomes the value people want to connect with, the product is merely an invitation into this relationship”. – link
Then it means a different set of…

    Unfortunately it has taken me some time to…

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