Comments on: Social Media Directly Correlates to Purchase Behavior http://www.180360720.no/index.php/archive/social-media-directly-correlates-to-purchase-behavior/ Digital advertising, Mobile/portable, (r)etail Sat, 14 Jan 2012 16:43:40 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: helgetenno http://www.180360720.no/index.php/archive/social-media-directly-correlates-to-purchase-behavior/comment-page-1/#comment-1034 helgetenno Sat, 07 Feb 2009 22:34:44 +0000 http://www.180360720.no/?p=953#comment-1034 Hi Patrick, thanks for sharing your thoughts. I think you're right and that, the "win win" situation is the one brands should aspire to. And in that recognizing that a "win" is much more than the final "sale". Every piece and part in the purchasing or loyalty cycle needs to be attributed. Best. Helge Hi Patrick, thanks for sharing your thoughts.

I think you’re right and that, the “win win” situation is the one brands should aspire to.

And in that recognizing that a “win” is much more than the final “sale”. Every piece and part in the purchasing or loyalty cycle needs to be attributed.

Best.
Helge

]]> By: Patrick is Very Evolved http://www.180360720.no/index.php/archive/social-media-directly-correlates-to-purchase-behavior/comment-page-1/#comment-1033 Patrick is Very Evolved Sat, 07 Feb 2009 03:43:49 +0000 http://www.180360720.no/?p=953#comment-1033 I agree, IF implemented correctly. Social media is all about the talking WITH others rather than talking AT people. And since it requires the attention and trust of the individuals for them to "sell" and gain the attention of others on your behalf, the side effect of brand building and marketing is that this will only happen if it's actually useful to everyone. Win win.... if you can implement it correctly as you say. Cheers Patrick I agree, IF implemented correctly.
Social media is all about the talking WITH others rather than talking AT people.

And since it requires the attention and trust of the individuals for them to “sell” and gain the attention of others on your behalf, the side effect of brand building and marketing is that this will only happen if it’s actually useful to everyone. Win win…. if you can implement it correctly as you say.

Cheers
Patrick

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