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The digital economy will become the outcome economy – outcome as in the quantifiable output the company’s offerings help produce on the customer side. In…

Read the PostThe Outcome Economy

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There has been some local frustration regarding the lack of ambitions on the future of mobile marketing . I’ve been part taking in some discussions…

Read the PostMobile Abilities Map

February 24 /
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Digital marketing isn’t exclusively connected to content. Although we often want to use existing platforms, sometimes it would provide new and exciting opportunities to explore…

Read the PostExplore New Platforms and Devices

December 15 /

Now, I’m a TikiTag kind of guy, but Violet finally released their addition to the Internet of things, their Mir:ror Unfortunately their price is really…

Read the PostThe mir:ror

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New technology invites companies to create, accommodate and capitalize on changes in customer behavior – through new revenue streams or increased customer life time value…

Read the PostBreaking The Rules

September 29 /
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By downplaying technology’s role in shaping businesses and industries, companies make themselves vulnerable to emerging threats. In this article I try to combine the nature…

Read the PostDisruption and imagination

January 20 /
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We accept new technology as difficult to use – after all, its just technology. We let technology slip through our fingers, we don’t ask enough…

Read the PostDesigning the future

March 17 /

Everything human made has at some point been technology. Examples of this are asphalt, waffles, language, pencil, science and the kitchen. Lately we’ve had advances…

Read the PostTechnology

February 7 /

The following text is the manuscript to my presentation The next 80%. View more presentations from Helge Tennø Intro / gap – According to Microsoft…

Read the PostThe next 80% (manuscript)

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The reason large parts of the corporate Internet is boring, difficult and of little direct use / effect is because we are unnecessarily complicating it…

Read the PostSimple.

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