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Brand

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People don’t care about your brand all the time, they care about it sometimes. And that is the moment it’s important to start the conversation.…

Read the PostThey care sometimes

December 7 /

There is every opportunity to learn more about your brand than you ever have done before – through the voices of your customers and participants…

Read the PostEnjoy it

December 7 /
November 27 /

I just finished Malcom Gladwells’ newest book Outliers. In the book Gladwell proposes that successful individuals owe their result to a series of fortunate incidents.…

Read the PostAre Brands Outliers?

November 25 /

Marketing is all about value, and messaging is only one part of this – anxiety generic viagra 31Cardiac Status Evaluation (11). . Another part is…

Read the PostIdeas of culture

November 19 /

This video on The Millenial Makeover (found via Fallon Planning) not only contains some great thoughts . But also, at about 5:20 states that Obama…

Read the PostValue and Communication

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Two articles published the last week both reference research by Gary Small claiming that the old “truth”; that the brain doesn’t change (just because we…

Read the PostThe Brain Change

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A brand is the totality of the impressions created in the interface between brand and consumer used to support the diagnosis of erectile dysfunction.professionals for…

Read the PostThe sum of it’s parts

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Emotions are the unconscious non-rational effect of values and meaning on our ability to create preference and take action. Let me try to explain two…

Read the PostHow emotions work

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Held a lecture a couple of weeks ago concerning the possibilities which exists if we turn the tools we use inside companies and organizations today…

Read the PostRich Web Appliance

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