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When writing short summaries for up-coming talks I often find myself articulating a broad range of ideas in a very dense space . Forcing out…

Read the PostThe red or blue pill?

November 16 /
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Technology itself is just a black box and can exist as something uninteresting and unused for years . But it is the articulation of that…

Read the PostDesigning technology

August 19 /

Should clients have 100% veto power over designers and creative’s art direction and design? Firstly they are paying for it, and secondly their product and…

Read the PostWho’s in charge!

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In the communications hierarchy, there are four main field’s positioned in relation to each other. Could visualization introduce a way of understanding their role and…

Read the PostThe communications pyramid

May 2 /
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If an identity is to create value through identifiable and differentiating qualities, it can’t be designed through employment in the latter stages of a standardized…

Read the PostDesigning identities

April 6 /
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Design for interactive platforms has devolved inside a form of vacuum, and positioned itself outside of every other design discipline. Which is weird, as its…

Read the PostPrint + Product = Organic

March 14 /
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A presentation on the future opportunities in media, turning threats into insights into opportunities. The presentation future media – no more middle men, is an…

Read the Postfuture media

October 25 /
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Every traditional marketing campaign is a customer purchase, that is no revelation: ROI and CPC, CPM, CPA are all standards . But I suggest there…

Read the PostStop buying customers

September 7 /
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This last year has seen logarithmic changes in marketing, fueled by different concepts like Utilities, AR, The Collective Exchange of Ideas, Transmedia, Digital becoming ubiquitous,…

Read the PostPost Digital Marketing 2009

July 8 /

Kevin Slavin of Area/Code states in this brilliant video from 5D Conference (previously published on this blog) that TV is an event, something millions of…

Read the PostMedia as an event

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