March 7 /

A presentation on the future opportunities in media, turning threats into insights into opportunities. The presentation future media – no more middle men, is an…

Read the Postfuture media

October 25 /
October 15 /

Every traditional marketing campaign is a customer purchase, that is no revelation: ROI and CPC, CPM, CPA are all standards . But I suggest there…

Read the PostStop buying customers

June 18 /
June 17 /
May 7 /
March 28 /
March 17 /

A lot of intense activity the last couple of weeks, with presentations and alterations has produced a new updated edition of the presentation The New…

Read the PostThe New Brand landscape 2

February 4 /
February 2 /
February 1 /
May 5 /
April 22 /

Was given the opportunity today to hold a presentation for The National Consortium of Media Businesses (here in Norway), on the topic “Trends in Interactive…

Read the PostTrends in Interactive Media

January 24 /
December 2 /

Another thorough briefing from Trendwatching sums up 8 trends for 2008 associated with significantly less efficacy than directinability, for at least 3 months duration, to…

Read the PostConsumer trends of 2008

December 1 /
November 21 /