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Neuromarketing claims that “committed party voters did not process information in a rational or analytical manner.” (link). Would this also apply to: “people in love…

Read the PostRational or emotional marketing

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Everybody is discussing Google’s new launch; Knol.  On the official Google Blog. jeremiah Owyang Stowe Boyd Robert Scoble The BBC +++ But this isn’t only…

Read the PostKnol is everywhere

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Viral is the spreading of ideas from hive to hive with the help of “sneezers”. (Seth Godin) Now, this resent research from ChoiceStream (via NeeTeeVee)…

Read the PostIs it Viral?

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An article in Aftenposten (print edition) summarizes a very interesting Norwegian survey concerning how below 30-year olds use The Facebook. Classmates and childhood friends top…

Read the PostThe Norwegian facebookers

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Another thorough briefing from Trendwatching sums up 8 trends for 2008. Althouh I just want to recommend going over to their site and reading it,…

Read the PostConsumer trends of 2008

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Three recent studies enhance my belief in Ken Robinsons adage that intelligence is as much found and created through visual and expressive language as the…

Read the PostThe importance of imagery

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Some lovely thoughts on the future of mobile communication from Younghee Jung (Nokia) on the 2012 The New Yorker Conference? Not comparable to the content…

Read the PostThe future of mobile, again